Road to Visibility: Using LinkedIn Strategically
- Freitag, 16. Oktober 2026, 14:00 - 16:00 Uhr
- hei_INNOVATION Startup Hub, Tiergartenstr. 15, 69121 Heidelberg
- Dr. Lenka Kyjacova | Speaker, Trainer & Advisor, Strategic Networking
You have expertise. But do the right people know about it? In this practical workshop, you will learn how to use LinkedIn more strategically to strengthen your personal brand, grow your professional network and create meaningful connections with the people who matter for your professional and business goals.
Adresse
hei_INNOVATION Startup Hub
Tiergartenstr. 15, 69121 HeidelbergVeranstaltungstyp
Workshop
Kontakt
LinkedIn is much more than an online CV - used strategically, it can help you build visibility, strengthen your professional network and create meaningful connections. In this interactive workshop, we will look behind the scenes at how LinkedIn works and what makes content engaging. You will learn how to identify the people you want to reach, sharpen your profile for greater clarity and impact, and develop the foundations of a content strategy aligned with your goals. Through practical frameworks, real examples, discussion and hands-on exercises, you will reflect on your own LinkedIn presence and leave with concrete ideas and next steps you can start applying immediately.
Our Speaker
Dr. Lenka Kyjacova is a business leader, speaker, and workshop facilitator with a PhD in Life Sciences and is currently an Executive MBA candidate at Mannheim Business School. For more than 10 years, she has been researching, testing, and applying strategies for professional networking across academia and industry. She regularly delivers workshops for founders, researchers, and business leaders on networking, LinkedIn, and personal branding. Bringing a strategic and practical approach to LinkedIn, Lenka helps people understand how the platform works - and how to become visible to the right people.
